The Century 21 Marketing System
In today's competitive home market, you need a plan.
The following list highlights some of our most effective
marketing tactics. The power of the Century 21
Marketing Plan can be yours, call or email us today!
National Marketing Exposure
• CENTURY 21 Internet Marketing
Program
• www.century21.com
• Century
21 Communities
• Neighborhood Profiles
• E-mail
Communication
• CENTURY 21: the most recognized
name in real estate.
• CENTURY 21 Global
Referral Network
• CENTURY 21 Seller Service
Pledge
• CENTURY 21 Quality Service Survey
• CENTURY
21 1-800-4HOUSES
Local Marketing Exposure
• Internet exposure on multiple
website
• IDX we share all our listing information
through the MLS
• CENTURY 21 yard sign.
• Email
Presentations to local agents working in market
• Agent & Office
Preview
• Open House
• Akron Beacon Journal
• Harmon
Homes Magazine
Internet Marketing Exposure
• Century21.com
• C21twinoaks.com
• C21ohio.com
• Ohio.com
• Enhanced features
on Ohio.com
• Realtor.com ®
• Enhanced
features on Realtor.com
• Email presentation
using reverse prospecting
• Harmonhomes.com
MLS (Multiple Listing Service) - marketing
capability of MLS
• IDX (or "Internet Data
Exchange")
allows MLS members to offer on their own Web sites
a public search of live MLS data, including their own
listings and those of other IDX participants.
• Agents have the flexibility to manage
any contact as a prospect, by selecting the Manage
as Prospect option. They can save the prospect's
search criteria, keep track of listings the prospect
might be interested in, and enter comments and
dates related to showing properties to the prospect.
Additionally, agents can activate auto-prospecting
so that listings that match the prospect's criteria
will be automatically sent via e-mail to the agent
& prospect.
• Agents
can use the reverse prospecting results to contact
the agents whose prospects' criteria matched your listing
data. The agent's name, phone number, e-mail address
(if available) and office display right on the search
results screen.
Personal Service
• Customers can be confident
that Century 21 Twin Oaks is proactive and savvy
about the Internet and takes the connected consumer
seriously and meets their online needs. By taking
advantage of the latest internet innovations, customers
see considerable savings and speed whether buying or
selling. We are immersed in this new market place.
We are committed to being more responsive, and we understand
that our customers are the "boss"; we will completely
respect and guard their privacy.
• Personally
manage all office inquiries regarding the property.
• Immediate
Photo shoot, so photos are available online instantly.
Open House 24/7. By including interior photos of your
home we can showcase it to Internet shoppers
all day, every day.
• Traditional Open House
on Sat or Sundays, according to your schedule.
• Offer
additional services & programs
that will help you save money and provide the highest
level of service.
• Mortgage Services
• Home Warranty
Protection
• Home Inspection Services
• Title/Escrow
Services
• Professional Moving Services
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